Hot Docs 2010 Gala Online Auction
Back to Case Studies
Hot Docs 2010 Gala Online Auction
  • Amount Raised: $21,084.28
  • Charity: Hot Docs International Documentary Festival

Hollywood may be the home to the largest film industry in North America. However, when it comes to documentaries, Toronto walks away with the title of being home to the largest international documentary film festival in North America. Every year, hopeful filmmakers from the United States and all around the world escape to Canada to have their films screened at the Hot Docs Canadian International Documentary Festival.

Vonality Inc., was more than happy to work closely with the Hot Docs Canadian International Documentary Festival for the 2nd year in a row, assisting in the celebration of Canada`s buzzing film industry. With the combined creativity of Vonality Inc. and Hot Docs, this partnership lead to the creation of a number of exciting prize packages to be auctioned off online for supporters around the world and at the Hot Docs 2010 Gala Auction. Aspiring filmmakers and self-proclaimed entertainment junkies competed in a bidding war for exciting and rare opportunities.

For the 2nd year in a row, Hot Docs and Vonality integrated a “Live Bid: auction component to the event – allowing bidders and supporters from around the world to get their hands on the very exciting auction packages and experiences being offered. Bidders from in the room, at the event, were able to bid against the online bidders. This naturally resulted in higher bid prices, more bids placed throughout the event, and greater exposure for Hot Docs as a non-profit organization and the event itself.

Items Included:

  • Trip for 2 to Denmark (3 nights, 4-star, Including Flights)
  • Debenture Tickets to Wimbledon (London, England)
  • (1) Registration to Banff World Television Festival & nextMEDIA BANFF
  • Tickets to attend the RealScreen Summit in Washington, DC in February, 2011
  • Two priority delegate passes for the NXNE Music and Film Festival 2010
  • Two (2) General Admission tickets to the U2 concert and one night stay in a Fairmont deluxe room with breakfast for two
  • One (1) complimentary Ticket Package for Screenings and more more...

The online auction and promotion ran from April 21st to April 29th and raised a total of $21 084.28. Proceeds went towards Hot Docs, subsequently allowing the organization to put together industry programs for documentary professionals on a national and international level, improving development, marketing and networking opportunities.

This achievement by Vonality Inc. and Hot Docs would have also never been possible without the people and companies who donated items to the auction.

Back to top
hit counter